About Beyond The BEO
Planning For Planners
Beyond The BEO started as a podcast to bring the events community together. The goal was always to be a resource for events professionals to get that insider wisdom from the people who inspire them most.
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Now, Beyond the BEO is offering full time support to the events industry. For event professionals, I'm offering coaching and resources to help take your career to the next level.
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For businesses, your events can still be magical even if you don't have a full-time in-house events team. Whether you're looking to hire a planner on a short contract, or looking for DIY resources to help get you where you need to go, I am here to offer that support.
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My name is Shanondoah Nicholson. Welcome to Beyond the BEO.
About Shanondoah
How It All Came Together, One Event At A Time
It sounds cliché to say that it all started on prom night, but in this case it's true. Planning our high school prom was my first foray into the events world, and the one that made me say "I want to do this when I grow up."
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Fast forward two decades later and I've been fortunate enough to build a vibrant career as an events professional with experience across multiple industries including technology, financial services, health care, and HR. A normal day in my corporate roles can mean spending hours at my desk reviewing contracts, or working the phones trying to find fire-eaters, spray paint artists, or aerialists for an upcoming event in an obscure city you've probably never heard of.
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Along the way I've been fortunate enough to win awards, and have worked to build a community of like-minded event professionals through the Beyond the BEO podcast. Just like any business, event professionals are all stronger when we're working together.
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Now, I'm here to give back to the community that's given so much to me. I also love working in the field, so if you're looking for an event planner to support your own corporate program, I'm here to help.